TELL ME MORE®, by Auralog experiences 21% growth over previous year!

Auralog announces 2008 financial results

TELL ME MORE®, by Auralog experiences a 21% growth over previous year.

Phoenix, AZ - Jan 20, 2009
Auralog, the pioneer of integrating advanced speech recognition technology with language learning instruction,
and the publisher of the TELL MEMORE® language learning software program, today announced its financial
results for the year ending 2008.

With more than 350 employees, clients located in 65 countries and 7 million learners worldwide, Auralog
reaffirms its leadership role in the language learning industry by reporting a 21% growth in revenue. December
rounded out the year favorably with a number of large international contracts being signed.

Looking forward to 2009, Auralog is conservatively forecasting 20-30% growth over 2008 figures—a figure to
be envied based on current economic conditions globally.

Fiscal 2008 Results
Announcing a 21% growth over the previous year, with 75% coming from outside of Europe. Revenue was
broken down as follows:

  • 40% from Corporate and Government Clients
  • 30% from Educational Institutions
  • 30% from sales to Consumers

To further its international expansion Auralog currently operates several subsidiaries located in the United
States, China, Italy, Germany, Spain and Mexico with plans to further expand into Brazil and Japan.

Language Learning Technology; a market full of opportunity
With the current economic climate Consumers and Organizations are both looking for more economical
alternatives to traditional classroom based learning options. Auralog’s TELL ME MORE® language learning
program offers a solution that is not only an economical stand alone option but also a perfect supplement to an
individual or organization’s current language learning program. Consumer CD-ROM versions are roughly onetenth
the cost of traditional instructor-led options. Additionally, e-learning options are quickly being adopted in
the Education and Business markets due to the flexibility of implementation and global access
(anytime/anywhere availability).

Particularly for those learning or enhancing their English language skills, TELL ME MORE® offers over 2,000
hours of interactive content designed for either the social language learner or the business professional. In a
recent Eurobarometer survey English was the dominant foreign language spoken in the EU (34%) followed by
German (12%) and then French in third place (11%). Russian and Spanish come in jointly at 5%. Additionally,
based on research conducted by the British Council, the need for English language learning globally is
forecasted to reach a peak of around 2 billion in the next 10 years, with a significant increase coming from
Chinese students, estimated now at around 250 million English learners, increasing by about 20 million per
year.

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